3ForFree was a giveaway that ran on some of the company's social media platforms. The concept of 3ForFree is that the giveaway lasted three weeks and that there will be three winners for this giveaway. The winning prize would be free plumbing service calls for anyone who won. And the giveaway was specifically targeted towards property managers, specifically property managers that specialized in commercial buildings.
When choosing what concept to match for the giveaway, I wanted to keep the same colours that company uses for branding which included their official red, offsets versions of black and white, and hints of gray. With the first version of the Instagram posts, I used circles for consistency since the photo frames and fleet trucks haves circles. But the main thing that I wanted to emphasize in this design was the number three since it was the main marketing point.
3ForFree Instagram Grid V1
The second version of the 3ForFree designs had to be different from the first design since we used so many circles and dots for our previous postings so we didn't want the giveaway posts to blend in. So I used the waves to represent water since water is a part of plumbing and the company was giving away free plumbing service calls. The waves also helped the posts have better consistency and for the posts to stand out from the rest of the company social media feed. I really enjoyed the design that I used the same concept for the Facebook design.
3ForFree Instagram Grid V2
3ForFree Facebook Post
